We get it. When you think "Business IT Support," you're probably imagining a techie troubleshooting a pesky computer issue.

It's time we reframe that view. This blog aims not just to challenge but to fundamentally change how we perceive the role of Business IT Support.

Myth 1: Business IT Support is Just a Cost Center

Reality: For far too long, IT Support has been pegged as a money drain—an expense to be minimized. This view forces businesses to cut corners, causing inefficiencies that ultimately cost you more.

Let's flip the script. Good Business IT Support is not an expense but an investment in your company's future. This change in mindset is crucial because it encourages businesses to strategically allocate resources to IT, which pays off in efficiency and innovation.

Cisco states that using a managed IT solution not only reduces company costs by 40%, but also increases efficiency and innovation by up to 60%. And guess what? Businesses that invested in managed IT services also saved employee time that was previously wasted on IT-related issues.

Myth 2: Business IT Support is All About Fixing Computers

Reality: If you think IT is just about "turning it off and on again," you're missing the bigger picture. This reduces IT's potential, ignoring its capacity for enhancing cybersecurity and strategic planning.

In today's digital age, IT plays a vital role in everything from strategy to cybersecurity. Expanding the role of IT support beyond hardware maintenance can lead to powerful cybersecurity protocols and better strategic alignment with your goals. This shift is crucial because it enables a more proactive approach to potential challenges.

And here's a nugget for you: proactive IT solutions can train your team in cyber hygiene, effectively cutting down the time spent on dealing with security issues. It's like a regular health check-up but for your business technology.

Myth 3: IT Support Doesn't Impact Customer Experience

Reality: Many still consider IT to be a background operation, having no real impact on customer interaction. This could lead to overlooking IT solutions that could drastically improve your customers’ satisfaction.

Top-notch IT support directly contributes to customer satisfaction. It’s important because in an economy where attention is currency, every second a phone rings or an email doesn’t deliver, you risk losing customer trust.

One study found that 73% of business leaders directly linked customer service to business performance. A well-oiled IT machine means faster website response times, secure email deliveries, and seamless customer service interactions. And with higher customer satisfaction, you’ll increase your chances of attracting new business, ramping up retention, and securing more sales.

Myth 4: Small Businesses Don’t Need Dedicated IT Support

Reality: Many small business owners think that professional IT support is a luxury they can't afford or don't need. This exposes them to risks like cyber threats and sloppy operations.

That creates a risky bet. Small businesses are often more vulnerable to cyber threats and operational inefficiencies due to outdated or unreliable technology. In fact, IT support for small businesses becomes even more crucial when you consider that most small businesses often lack the resources to recover from an attack or prolonged downtime—with 60% going under after 6 months.

Consider the RA Fischer Co., a family-owned healthcare company with over 50 years of experience. They saved over $64,000 by investing in managed IT solutions versus hiring a full-time IT manager in-house. Not to mention RA Fischer Co.’s storage and device management has increased in efficiency as well.

Conclusion

So there you have it. Business IT Support isn't just a repair service. It's an invaluable asset that can streamline operations, raise customer satisfaction, and yes—save you both time and money.

It's time to let go of outdated perceptions. Elevate your business by rethinking what Business IT Support can truly offer you. If you’re ready to see what managed IT services can do for your business, steal our playbook for managing technology, IT solutions, and risk